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Danielle W - Dramallama Testimonial

I love the flexible casting!

"You are in the driver's seat with casting. Each play can be cast with as many or as few actors as you need for your theatre program. They even allow you to change the gender of characters. This personalized touch creates impactful theatrical experiences for our students."

Danielle W | Hoboken Junior / Senior High School

Matt Peters - Dramallama Testimonial

The one-act plays from dramallama are FANTASTIC.

"The scripts are fun, modern, and really connect with our kids at every age level. Our students love performing them, and the audience feedback has been amazing. These aren’t your run-of-the-mill one-acts—they’re fresh, exciting, and perfect for middle and high school theater."

Matt Peters | Head Theatre Director, The Woodlands HS / Executive Board President, Texas Thespians

Michelle Robbins - Dramallama Testimonial

Dramallama’s Subscription has been such a great fit for our theatre program.

"Unlimited performances and script printing? Yes, please! We’ve saved so much money, and I don’t have to stress over changing a line or gender that doesn’t work for my program or community! It’s made my job easier and given me more time to focus on the students and the show."

Michelle Robbins | Theatre Teacher / Rampart HS, Colorado Springs

It all started when I realized that the rules in licensing were the biggest roadblocks for theater creators.

Like many of you, I once licensed shows from the largest companies, so when I became the CEO of Broadway Licensing, Dramatist Play Service, Playscripts and Stage Rights, I tried to change the arcane licensing model and rules from within the machine. And any time I tried to propose a change such as letting schools live-stream their shows - The industry would answer NO. Over and over again.

The breaking point? As costs on Broadway kept skyrocketing, those expenses were passed down to schools and community theaters-the very foundation of the industry. Licensing fees grew. Script minimums became the norm. Approval processes for one simple line change could take 6-8 weeks if you even got an answer at all.

Sean Cercone | Founder & CEO
Sean Cercone | Founder & CEO

78%
of theater educators feel pressure to modify or reconsider their show selections.

51%
of theater educators operate with less than a $4,000 budget

86%
of theater educators say they, “Love” their job!

Theatre Kids

Something had to change!

I spent six months talking to over 400 teachers—on Zoom, over email, on message boards, and only then I stood in front of a whiteboard and started rewriting licensing rules from scratch to make theater simpler, more fun, and completely frictionless.

Then, I went to the playwrights. Instead of making them wait years to see a single royalty check-if ever at all, we flipped the model—commissioning playwrights upfront to write plays specific to each market.

Finally, we brought in 20 teachers as a reading committee, helping playwrights fine-tune their scripts based on real classroom and stage needs.

The result?

Dramallama—the first subscription-based licensing company for theater.

LET’S TAKE THIS
JOURNEY TOGETHER

  • Unlimited performance rights for one flat price.
  • No script minimums, no hidden fees, no restrictions.
  • Instant approvals-because no one has time to wait six weeks for a yes.
  • Streaming and archival rights INCLUDED.

Because theater should be about storytelling and creativity-not paperwork and headaches.

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